- There must be a compelling need in the target market for a solution
- The targeted vertical and constituency should be easily identified
- Focus should be solution not product oriented
- A highly competent and managed Business Development team with a well rounded understanding of how your solutions meet prospects needs
This entry was posted
on Friday, June 18th, 2010 at 1:41 pm and is filed under Appointment Setting, Business Development, Lead Generation, Lead Qualification.
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