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Client Retention

Client Retention and Growth

Turning every customer into a lifetime client . . . Increasing your "share of wallet". . . Translating customer satisfaction and loyalty into referrals and new contacts . . . That's what eti Customer Retention Services promises . . . a promise our clients experience every day!

This is a much more powerful program than simple telemarketing.

Balancing demands to gain new customers, manage current account requirements, and uncover latent needs truly stretches today’s sales organizations. In addition, your sales force works hard to create loyalty uniquely based on your product strengths and quality, company and industry positioning, and make-up of your clients. We understand and can help!

Our Client Retention Services are customized to your:

  • sales organization's needs
  • relationship management style
  • unique competitive edge
  • sales and revenue objectives

Account Management

Sales people who are great at bringing in new customers often are not the best ones to nurture, maintain or revitalize account relationships. Our Account Management Services combine cyclical communications, probing discussions, and other day to day support functions to ensure you don’t miss with an opportunity to deepen relationships, or prevent attrition in “second tier” accounts.

Up Sell/Cross Sell

Our Business Development Staff is as skilled in building confidence and probing for latent needs as they are in qualifying new prospects. They will help your sales team grow market share by expanding your contacts, building a client’s understanding of your solutions, or probing for additional needs and requirements - and nurturing them into real sales opportunities..

Initiating Customer Loyalty Programs:

Loyalty Programs aren’t just “frequent flyer and buyer” programs. They can mean BIG business. Harvard Business Review states: “raising customer retention rates by only 5% increases sales by 25-85%“. Let us show you how a loyalty program can mean BIG business for you!

Channel Management and Motivation

Through expertly and creatively planned, cyclical “touch” campaigns, we’re able to keep your products “top of mind” among your distributors, manufacturer’s reps, or VAR’s. Our ability to position your products, and cultivate relationships, ensures you gain the most from every partner relationship!