Sales Lead Qualification

Which inquiries (sources) generate the most revenues?

Which inquiries convert at the highest rate?

Which inquiries provide the highest ROI?

Which promotional activity has resulted in the most effective use of your marketing $$s?

Our experience shows that only a small percentage of incoming inquiries are ready to buy (On average 5-10%) at any one time. This means that if you entrust your sales force (or your channel partners) to qualify and quantify these opportunities then they may be spending as much as 60%-90% of their "expensive" time chasing prospects that are not ready to purchase.

eti takes charge of your hard earned inquiries to qualify, quantify, nurture and deliver ready to close sales opportunities responsibly effectively with excellent ROI. We can help your sales force to close more sales by serving them with well documented, highly qualified ready to engage leads. This way your selling assets can spend their valuable time "selling" to prospects that have the need, the budgets and the necessary decision making ability to purchase. No longer will your sales arm have to waste time flailing around trying to find the gold nuggets within an inquiry pool. (It should be noted that most good sales people never follow up on all inquiries. Most will cherry pick the ones they "think" offer best short term sales potential and the rest will disappear down the proverbial black hole. Research shows that their "picks" and selective targeting will be right about 11% of the time).

Generating "Ready To Buy" Opportunities